Inspired Gear

Poppulo now partnered with Amazon Signage

Learn More

Poppulo
Corporate brand development strategy
WEBINAR

Corporate brand development strategy

About this Webinar

This session looks at the alignment of people behaviors with the corporate brand messaging and the potential risk to your business by not managing it effectively and leaving it to chance. We will cover what creates authentic personality in the brand, how to create a brand identity and how you as a leader can develop your unique personal brand and profile that is the new wave of branding.

During the session you will learn:

  • Why and how personality of the corporate brand impacts the bottom line
  • Where some companies fall short and create unintentional risk
  • The brand development process
  • How to create a culture of authenticity, trust and respect from the Executive Team down
  • Gaining clarity of your own personal and leadership brand, and increasing your authentic visibility
  • Brand identity guidelines that you can apply to your own profile

Speaker

Lesley Everett

Lesley Everett

President & CEO

Related content

How to Build a Successful Career in Internal Communications: Insights from an IC Recruiter

How to Build a Successful Career in Internal Communications: Insights from an IC Recruiter

Internal communicators are at the heart of their organizations, connecting all the dots, bringing cohesion to whatever chaos the world introduces, and ultimately moving their companies forward. Simply put, IC is crucial, and therefore, communicators are constantly busy. In that rush to ensure effective employee communications, we've found that communicators are spending less time thinking strategically about their own careers. That's why we want to set aside time to talk about how to advance your career in IC—while at the same time ensuring the steps you take are beneficial for your organization.

Internal Communications
Effective Digital Signage in Higher Education: Real World Applications and Trends

Effective Digital Signage in Higher Education: Real World Applications and Trends

Digital signage has revolutionized communication within universities and colleges, enhancing the experience for students, faculty, and visitors. Over the last 20 years, digital signage has evolved from simple display screens to sophisticated networks that integrate with various campus systems, providing dynamic and interactive content catered to the right audiences for any campus location. The ability to deliver real-time information, promote events, and ensure safety through emergency alerts has made digital signage an indispensable tool in higher education.

Digital Signage
Hospitality in the Digital Age: How Signage is Revolutionizing the Guest Experience

Hospitality in the Digital Age: How Signage is Revolutionizing the Guest Experience

Over the past two decades, digital signage has transformed the hospitality industry, becoming an essential tool for elevating guest experiences, improving staff communication, and boosting revenue. From interactive lobby concierge screens and personalized messaging on readerboards, to real-time updates and branded upsell opportunities, digital signage continues to redefine how hotels and resorts connect with guests and employees.

Digital Signage