A Guide to Crafting an Effective Comms Campaign Strategy & Plan
Structuring your internal communications campaign correctly from the start is critical if you want to understand the true impact of comms—across all the types of things you communicate.
Poppulo now reaches 50 million employees globally
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Businesses today are increasingly recognizing the value of investing in digital signage to reach their target audiences—whether that’s employees, customers, visitors, or anyone else on-site.
Digital signage delivers a unique range of valuable benefits across all industries that other communications cannot provide—and is a critical tool for engaging and informing employees, communicating with visitors, and ensuring that the right information reaches the right people.
But with almost endless use cases, more content contributors across organizations, and a heightened concern over governance, effective cloud-based digital signage management has never been more critical.
In a Poppulo webinar, Joseph Aviles, the company’s Senior Director of Product Management, shared digital signage best practices and key applications across a variety of industries, including hospitality, manufacturing, healthcare, education, and more. The full webinar is available to watch on-demand here.
In this guide, we’ll dive into the key takeaways from the webinar and share some of the capabilities of the Poppulo Harmony platform. You’ll learn:
Christine Kendall
Content Marketing Manager, Poppulo
Joseph Aviles
Senior Director of Product Management
Kelly Parisi
Director of Product Marketing
Structuring your internal communications campaign correctly from the start is critical if you want to understand the true impact of comms—across all the types of things you communicate.
Don’t miss Poppulo’s final webinar in 2024, where you’ll gain insights on the leadership communication trends that will shape 2025. Join Zora Artis, IABC Fellow and leading alignment and communication strategist, as she explores strategies for building trust, enhancing decision-making, and leading purposefully in a world of increasing complexity and continuous change.
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