We write hundreds of words every day – content for campaigns, urgent updates, change management, financial results, newsletters, events, welcome packages – as well as messages for senior leaders. But how often do we step back and take the time to cast a critical eye on our words before hitting ‘send’?
Georgina Bromwich from business language consultancy The Writer, will show how better writing will improve your internal communications – and bump up engagement. Using examples from businesses that get this right (or not quite), Georgina will share tips, takeaways – and some quick fixes – for your messages.
Take-aways:
- How to write to different internal audiences – from the factory floor to the board room
- Ways to manage the delicate task of writing on behalf of senior leaders
- Learn some linguistic tricks to grab and sustain your colleagues’ attention
- How to make every single word on the page earn its keep
So if people don’t engage with your emails, don’t respond to your latest campaign – or ask you the same questions over and over again, you’ll want to attend this webinar.