A Guide to Crafting an Effective Comms Campaign Strategy & Plan
Structuring your internal communications campaign correctly from the start is critical if you want to understand the true impact of comms—across all the types of things you communicate.
Poppulo now reaches 50 million employees globally
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We know measurement can be a bit of a pain. That’s why we’re showing you how to make it painless!
It can be one of the most frustrating aspects of working in internal communications. You know measuring your activity is hugely important. In fact it's critical, not only to proving your own value but also making sure your comms are in line with overall business goals.
This is why we commissioned one of the world's leading measurement experts, Angela Sinickas, to write what we wanted to be the ultimate, simple-to-understand and practical guide to measurement. So that internal communicators could be more effective and prove value.
Key takeaways:
Tim Vaughan
Editorial Director, Poppulo
Structuring your internal communications campaign correctly from the start is critical if you want to understand the true impact of comms—across all the types of things you communicate.
Don’t miss Poppulo’s final webinar in 2024, where you’ll gain insights on the leadership communication trends that will shape 2025. Join Zora Artis, IABC Fellow and leading alignment and communication strategist, as she explores strategies for building trust, enhancing decision-making, and leading purposefully in a world of increasing complexity and continuous change.
If you’re dedicated to IT security, this whitepaper is for you.