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Engaging employees proves to be a hurdle for most businesses, but the difficulty level spikes when your workforce includes a blend of deskless workers, remote staff, and those in-office. This makes the challenge of reaching every employee with meaningful, relevant content significantly more complicated as many employees working remotely or on factory floors don’t have access to the same tools and resources as in-office employees. Yet, addressing this challenge is paramount for ensuring the success of the business.
During Poppulo’s 2024 Engage Conference, Daniel Brown, Editor
of Digital Signage Today, Marissa Landon, Communications Specialist at Wayne-Sanderson Farms, and Oscar Castillo, Factory Modernization & Digital Transformation Project Manager at Northrop Grumman, had an engaging discussion around the importance of bridging the gap between frontline and back-office workers, where they shared key strategies and tips for leveraging digital signage for internal communications.
To watch this full session, From Frontline to Back Office: Bridging the Gap with Disconnected Worker, check out this link. If you just want to get the key takeaways, keep reading to learn:
Christine Kendall
Content Marketing Manager, Poppulo
Marissa Landon
Communications Specialist at Wayne-Sanderson Farms
Oscar Castillo
Factory Modernization & Digital Transformation Project Manager at Northrop Grumman
Daniel Brown
Editor of Digital Signage Today
The AI revolution in internal communications isn't approaching—it's here, rapidly transforming how organizations connect with their employees. At Pop Summit 2025, leading industry experts discussed this seismic shift, offering invaluable insights into navigating and mastering this new era.
As we step deeper into 2025, the landscape of internal communications is rapidly evolving, driven by constant change and pervasive uncertainty both inside and outside the workplace. On top of these challenges, the explosion of AI and other new innovations has made it imperative that communicators keep up with the latest trends and embrace new technology to stay ahead of the competition and meet increasing productivity demands.
With digital signage, seeing is believing. Explore this lookbook to gain inspiration, get insight into top applications across a variety of industries, and explore what's possible with digital signage from Poppulo.
