A Guide to Crafting an Effective Comms Campaign Strategy & Plan
Structuring your internal communications campaign correctly from the start is critical if you want to understand the true impact of comms—across all the types of things you communicate.
Poppulo now reaches 50 million employees globally
Read the announcement
Since the age of time, different generations have had different communication nuances and styles.
But never before has the workplace had up to five generations working together—due to people working longer before retiring—making employee communications much more complex.
Why? Because each generation tends to interpret communication differently and this can lead to misunderstanding, disagreement, and even conflict.
So it’s imperative that communicators are aware of the communication nuances, preferences, and styles of the different generations in their workplace and tailor their comms accordingly.
This guide explores these differences and offers advice to workplace communications professionals on how to navigate the preferences and pitfalls of multi-generational comms.
Key takeaways include:
Megan Thomas
Director
Structuring your internal communications campaign correctly from the start is critical if you want to understand the true impact of comms—across all the types of things you communicate.
Don’t miss Poppulo’s final webinar in 2024, where you’ll gain insights on the leadership communication trends that will shape 2025. Join Zora Artis, IABC Fellow and leading alignment and communication strategist, as she explores strategies for building trust, enhancing decision-making, and leading purposefully in a world of increasing complexity and continuous change.
If you’re dedicated to IT security, this whitepaper is for you.