What You Need to Know About Digital Signage Security
If you’re dedicated to IT security, this whitepaper is for you.
Poppulo now reaches 50 million employees globally
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Great communicators don’t necessarily make great leaders, but brilliant leaders are always superb communicators. That business leaders today must prioritize communication as a critical skillset is beyond debate. We know it from our own worklife experiences and from having witnessed the critical role CEO communication played during the pandemic, in addition to numerous research papers.
Last year, the global consulting firm McKinsey, published the results of extensive interviews with top CEOs around the world: CEO Excellence: The Six Mindsets That Distinguish the Best Leaders from the Rest—and according to co-author Carolyn Dewar, communication skill is the thread that runs through everything that the best of the best excels at.
Leaders need to be able to clearly communicate the ambition, vision, and direction of the company; be able to align the organization; mobilize teams through leaders; engage the board; and connect with stakeholders, especially employees—the people who ultimately will deliver on company goals.
None of this can be accomplished without a prioritized focus on communication. Indeed, recent years have seen the emergence of increased employee expectations of highly visible and engaged leadership communication.
And in these times of rapid and unrelenting change, the need for an organization’s top executives to be visible and to communicate clearly and constantly at every stage of the change process is more critical than ever before—if they want people to change their behaviors and buy into the program.
This guide explores how IC professionals can not only help their CEOs and leadership teams become better communicators, but in doing so, become key trusted advisors for their engagement and relationship with employees.
Tim Vaughan
Editorial Director, Poppulo
If you’re dedicated to IT security, this whitepaper is for you.
Forward: Focus Session
Over the last 20+ years, digital signage has become a key tool for enhancing the overall guest experience, improving staff communication, and driving revenue growth. From interactive virtual concierge screens in the lobby to real-time updates and personalized messaging on readerboards, and screens that can be used to upsell custom branding packages, digital signage is still shaping how hotels and resorts engage with their guests and employees.